Welcome to the new look Brandthropologist… now on a dedicated domain, sporting a new visual identity. Backstory… My original domain – ellevsen.com –
Some of the world’s best-known brands find themselves exposed to trolling and extortion, as the Federal Trade Commission and the Internet Corporation for Assigned
Anger is the most powerful motivator for people to share content on social networks, according to a new study by Penn University.
Most of the world’s most valuable brands are at risk of having their Internet presence hijacked during the creation of new generic Top Level
IKEA’s Legal Department found a new way to aggravate the company’s biggest fans and discourage them from buying further IKEA products. Since 2006, the
I was really impressed by the quality of logos submitted during my logo design contest on stocklogo.com. When I created the contest,
The competition on stocklogos.com to create a unique logo for my blog is in its final days, so head over if
After 30 years in the marketing and communications profession, and 15 years of contributing content to Internet forums, it’s time