“There is a high cost to a bad reputation” says Uber CEO

The London transport authority’s decision not to renew Uber’s operating license has prompted Uber CEO, Dara Khosrowshahi, to counsel his employees on the

CommBank a case study in “reputational cost”

Australia’s Commonwealth Bank is a prime example of the financial and reputational cost of treating customers poorly, according to Brisbane Times business

PR firm to pay heavy price for mismanaging own brand

An update to Brand Blunder #78… The PR agency accused of covertly stirring up racial tension in South Africa could be

Trump brand soars following election win

Despite populist boycotts, the Trump brand has soared in value since Donald Trump won the US presidential race.   More

EA battered on Brand Battlefield

Electronic Arts, one the world’s largest entertainment software publishers, says that unresolved user experience issues with the latest installment of

Good Brands in Bad Company

More than 7.78 billion display ad impressions are served up annually on websites which could damage a brand’s reputation, according

Brand Greenback, Devalued…?

Partisan politics aside, the United States Congress would be well advised to consider the damage they’re doing to their national

Samsung declared 'Top Brand' in Asia

Samsung is the most trusted and reputable brand among Asia’s consumers, according to new research by Nielsen.  Apple, Sony, Nestle

The Fast and the Fortunate: World's Most Admired Companies

Fortune Magazine’s latest list of the World’s Most Admired Companies is a reminder of how quickly reputations can be made